Digital transformation in pharmaceutical manufacturing comes with unique challenges: strict regulation, complex processes, and deeply embedded ways of working. In this keynote, Sarah shares practical lessons learned from leading digital transformation at a large‑scale pharmaceutical manufacturing site—drawing on both top‑down strategy and bottom‑up execution.
She explores common pitfalls, success factors, and a critical but often underestimated dimension of transformation: human behavior. By combining insights from evolutionary theory with cultural integration and change management, Sarah introduces a framework to track, understand, and accelerate digital transformation in highly regulated environments. This keynote offers a fresh perspective on change management—one that places people at the centre of digital strategy and challenges conventional approaches to transformation.