The Industry Guide to Patient Centricity: An Exclusive Preview

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When:  Thu, Sep 24, 2026 from 12:00 to 13:00 (ET)
Celebrating The Industry Guide to Patient Centricity, a culmination of insights, proven frameworks, and actionable takeaways from HBA’s Patient Centricity Affinity Group 2024-2026 educational series. Whether you’re just discovering the power of patient centricity, actively working in patient advocacy, or ready to get more involved – you're invited to an exclusive preview of The Industry Guide to Patient Centricity. The Industry Guide to Patient Centricity is a comprehensive resource, created from the 2024-2026 educational series organized by HBA’s Patient Centricity Affinity Group. It incorporates insights from patients and cross-functional industry leaders from Medical Affairs to Patient Advocacy to Communications. The Guide is designed to inspire both patient-facing and non-patient facing functions and provide new ideas to advance patient centricity. This event is a great opportunity to connect with like-minded professionals who share your commitment to patient-centered excellence. We encourage attendees to comment, ask questions, and network for a productive and inspiring discussion as we work together to put patients at the center of everything we do.